Storytelling was born on the cave walls of pre-historic man to inform and entertain. Today that tradition is holding strong as demonstrated through television, social media and conferences such as TED.

This unique program assists leaders in the art of storytelling, ensuring their messages carry far more impact and give their audiences a way to easily share ideas, facts and figures. Powerful stories can influence others to action.

All levels of leadership responsible for implementing change management, engaging in customer contact or appearing in front of an external audience, such as a media interview.
After completing this course, participants will be equipped to

  • Craft and deliver a compelling story with passion and appropriate detail
  • Generate an inspiring internal corporate legacy
  • Determine practical metrics for measuring impact
  • Present a signature narrative
  • Personalize a company tagline
  • Identify the core components of a customer’s brand

1 day for up to 12 participants

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